Wildcard search in Segments

We’ve added some powerful updates to the segment builder in Mokini for you this week. As of today you can filter segments with product, category or tags by the new wildcard operator “containing”.

wildcard search in segmentation builder

As an example let’s say you sell iPhone’s in your eCommerce. Then you would have different models such as iPhone 4, iPhone 5s, iPhone X etc. Before you needed to select each and every one of these products. Worst case there could be a couple of hundred (or even thousand 😱) products to manually select. Now you just have to select “containing” and enter “iphone” to match them all.

That’s why we as of today made it possible for you to select the dropdown “containing” and enter any keyword you want these items to match against. It works like a wildcard search.

Enjoy this powerful new segmentation wildcard option in Mokini 💪.

Jacob Lönroth

Serial entrepreneur and founder of Mokini. He was placed nr 37 at Veckans Affärers list of Swedens 101 Supertalents, received Ernst & Young Entrepreneurship Award and was recognized by Founders Alliance South as Young Entrepreneur of the Year.

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